We work with startups, researchers, investors, and organisations to move ideas from concept to credibility to commercialisation, helping them raise funds, access markets, and communicate their value with clarity and trust.
At our core, we believe that every scientific innovation deserves a sustainable pathway to reach people and that strategic thinking, not chance, should decide its success.
With over two decades of experience across healthcare, strategy, and communication, Dr. Smita Karpate founded InScience to create a bridge between scientific innovation and real-world application.
Smita brings a rare blend of clinical understanding, market acumen, and creative storytelling — guiding innovators not just to raise funds but to earn credibility and scale sustainably.
Her work spans consulting for startups, research groups, corporates, and health-tech innovators across India, the UK, Australia, and the Middle East.
“I started InScience because good science shouldn’t stay in silos. It should reach people — effectively, ethically, and with empathy.”





It was a great pleasure to work with InScience and I was very pleased with the way they thoughtfully executed the patient education advertorial on Biliary Atresia – a rare life-threatening disease. They exhibited a deep understanding of the subject by providing necessary information to the public. I could see the well-researched information and medical expertise in the advertorial that is comprehensive, simple and informative that
is needed for a patient.
A patient education advertorial “Gift the Sense of Hearing –
with Cochlear Implants“- that was published in Times of India
Newspaper got incredible results for me, in form of increased patient footfall. Thereby, adding to the reputation of the hospital as well. InScience with the team of medical experts easily understands the needs of the target audience and provide necessary information that is needed. I look forward to work on more projects with InScience Team.
It was a very good experience working with an agency like InScience, since the company needs no introduction to the healthcare market scenario – which makes your work much
easier. They have an exceptionally good blend of medical expertise and brand marketing proficiency. They did a great job in building the brand identity of each department through
insightful brochures.
It was a great pleasure to work with InScience and I was very pleased with the way they thoughtfully executed the patient education advertorial on Biliary Atresia – a rare life-threatening disease. They exhibited a deep understanding of the subject by providing necessary information to the public. I could see the well-researched information and medical expertise in the advertorial that is comprehensive, simple and informative that
is needed for a patient.
A patient education advertorial “Gift the Sense of Hearing –
with Cochlear Implants“- that was published in Times of India
Newspaper got incredible results for me, in form of increased patient footfall. Thereby, adding to the reputation of the hospital as well. InScience with the team of medical experts easily understands the needs of the target audience and provide necessary information that is needed. I look forward to work on more projects with InScience Team.
It was a very good experience working with an agency like InScience, since the company needs no introduction to the healthcare market scenario – which makes your work much
easier. They have an exceptionally good blend of medical expertise and brand marketing proficiency. They did a great job in building the brand identity of each department through
insightful brochures.