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About

InScience

health

Translating science into business responsibly, intelligently, and with purpose.

Who
We Are

InScience is a strategic consulting and market access firm that bridges the gap between innovation and industry in healthcare and life sciences.

We work with startups, researchers, investors, and organisations to move ideas from concept to credibility to commercialisation, helping them raise funds, access markets, and communicate their value with clarity and trust.

At our core, we believe that every scientific innovation deserves a sustainable pathway to reach people and that strategic thinking, not chance, should decide its success.

Healthcare is Evolving Faster than Ever, Powered by Technology, AI, and a Global Shift Toward Evidence-led Solutions.

But Innovation Alone Doesn’t Change The World; Translation Does. That’s Where We Come In.
We combine clinical insight, strategic thinking, market intelligence, and creative communication to help our clients find the right partners, investors, and platforms to grow responsibly.
We don’t just write strategies, we build ecosystems of success around ideas that matter.
Our
Philosophy

Our Approach

Our Work Blends Consulting, Creativity, and Technology Through Four Integrated Pillars

1

Venture &
Strategic
Consulting
clarity, validation, and investor readiness.

2

Market Access &
Commercial
Partnerships
connecting innovation to real-world adoption.

3

Science
Communication &
Brand Storytelling
making complex ideas credible and relatable.

4

Digital
Transformation
& Technology
Digital Transformation & Technology.

Each project we take on is tailored, evidence-based, and outcome-driven — with clear milestones, transparent models, and long-term impact.

led by

Dr. Smita Karpate, MD

Clinician, Strategist, & Founder
Smita
sm founder

With over two decades of experience across healthcare, strategy, and communication, Dr. Smita Karpate founded InScience to create a bridge between scientific innovation and real-world application.

Smita brings a rare blend of clinical understanding, market acumen, and creative storytelling — guiding innovators not just to raise funds but to earn credibility and scale sustainably.

Smita
sm founder

Her work spans consulting for startups, research groups, corporates, and health-tech innovators across India, the UK, Australia, and the Middle East.

“I started InScience because good science shouldn’t stay in silos. It should reach people — effectively, ethically, and with empathy.”

 — Dr. Smita Karpate

Meet the Team

Our team brings together healthcare, science, and strategy professionals committed to solving challenges and delivering clear, effective solutions.

Each member of our team brings deep expertise and a shared passion for creating work that matters.
Dr. Smita Karpate
Business​
Dr. Kavya Suresh
Operations
Dr. Kavyashree
Project Co-ordinator
Dr. Sabhya J
Medical Writer
Swati Manik
Medical Writer
Jason Chirayil
Medical Writer
Shreya Loya
Medical Writer
Sahiti Ghutke
Data Analyst
Shruti Sinha
Sales Executive
Aryaki Mishra
Cinematographer
Guru A
Video Editor
Apu Sheikh
Graphic Designer
Navaneeth Krishnan
Web Developer

Our Values

Integrity
Science without credibility is noise, we protect truth and transparency.
Collaboration
We grow ideas through collective intelligence, not competition.
Adaptability
 Innovation moves fast; so do we — staying future-ready and AI-smart.
Impact
Every engagement must create measurable, meaningful value.

Our Clients

We partner with
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1. Healthtech, Medtech, and Biotech startups
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2. Pharmaceutical & Clinical Research Organisations
Rectangle 259
3. Digital Health & Wellness platforms
Rectangle 261
4. Academic & Research Institutions
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5. Investors, Accelerators, and Industry Enablers
Explore Industries We Serve
Rectangle 308

Our Clients

We partner with
1. Healthtech, Medtech, and Biotech startups
Explore Industries We Serve
What Our Clients Say

It was a great pleasure to work with InScience and I was very pleased with the way they thoughtfully executed the patient education advertorial on Biliary Atresia – a rare life-threatening disease. They exhibited a deep understanding of the subject by providing necessary information to the public. I could see the well-researched information and medical expertise in the advertorial that is comprehensive, simple and informative that
is needed for a patient.

Dr. Ashley D’Cruz
HOD, Director and Senior Consultant

A patient education advertorial “Gift the Sense of Hearing – with Cochlear Implants“- that was published in Times of India Newspaper got incredible results for me, in form of increased patient footfall. Thereby, adding to the reputation of the hospital as well. InScience with the team of medical experts easily understands the needs of the target audience and provide necessary information that is needed. I look forward to work on more projects with InScience Team.

Dr. Suhel Hasan
Senior Consultant - Department of E.N.T.

It was a very good experience working with an agency like InScience, since the company needs no introduction to the healthcare market scenario – which makes your work much easier. They have an exceptionally good blend of medical expertise and brand marketing proficiency. They did a great job in building the brand identity of each department through insightful brochures.

Soumen Banerjee
Manager (Branding and Communication)

It has been great working with InScience team on a scientific abstract for my research work. I got a great support from the competent team of scientific professionals who are proficient in data analysis and interpretation. From analysing the scientific data, compiling the results, to a scientific presentation at RSSDI conference, the team followed a systematic approach. My sincere thanks to Dr.Smita and her team who are exceptionally professional in terms of scientific writing, infographics and creative designing that is needed for a poster. As an author, it’s very important to present the facts crisp and precise. With the help of InScience, I was able to get the poster the way I wanted. I wish them success for future endeavours.

Tara Murali
Head of Clinical Nutrition and Dietetics Diabetacare
I was happy to work with InScience on customised communication for a few specialities at Vikram hospital and found that they were very professional in their approach. The doctors were reassured that they were in good hands and InScience were able to successfully deliver reader-friendly advertorials. We continue to work with the InScience team on other initiatives as well as Vikram Hospital strengthens its internal and external communication programs. The services offered by InScience are unique; they operate at the intersection of medical knowledge and communication. With proven expertise in both domains and clever integration of the two in their offering, they provide a convenient service for hospital communication programs.
Shashikala Venkatraman
Strategic Advisor - Marketing & Brand Communication
I would like to thank Dr. Smita and her competent team of professionals for helping us, at Narayana Health City, prepare a major advertorial called ‘The 3 Ps to Healthy Kidneys’ on the occasion of World Kidney Day 2015. Between my busy schedule, I spent little time with the InScience team explaining my concept for the advertorial and I was pleasantly surprised by the quality of the draft that was sent to me at very short notice. Interacting with her various team members, it was quite obvious that they were a bunch of carefully chosen, experienced and dedicated lot, capable of high-quality work relating to medical write-ups. I wish them all the very best and look forward to our next interaction.
Dr. Rammohan S Bhat
Consultant Nephrologist Nephrology, Kidney Transplant
It’s been great working in collaboration with InScience for medical/scientific content writing. I have had a great experience in the past and continue to work with InScience in the future too. They eased out my worries about scientific research and publications through their clinical and scientific expertise. My sincere to thanks to the Dr.Smita, Mr.Siddharth and the team of medical experts who have been exceptionally professional, committed and timely in delivering the work. They helped me end-to-end by analyzing the scientific information, statistical analysis, data interpretation that resulted in an exceptional scientific presentation at RSSDI conference. I wish them good luck in their future endeavors.
Dr. Raja Selvarajan
Consultant Physician and Diabetologist
The Newsletter Life’s On keeps consultants in MHEPL abreast of novel technology and possibilities in the field of Medicine. InScience has been efficient in sourcing the requisite on time every time. InScience has also been accommodative while meeting shifting timelines. I would look forward to work with InScience and wish them all the best in their future endeavours.
Dr. Yamini
Assistant Manager - Medical Services
I would like to thank InScience team for their efforts in creating our new website. It’s very unique and different from the previous one and was obvious to our target audience. With effective content and creative designs, all our services are communicated to a large group of audience creating a huge impact. Our logo has been logically designed with creative taglines signifying our approach and lifestyle programmes to meet the needs of Diabetes in Britain’s South Asian (SA) Community.
Mini Mangat
Director of Operations and Business Development

We consider Dr. Smita a top creative talent, complemented by strong technical, scientific and medical expertise. Her outstanding responsiveness and consistent prioritization of our needs, even amidst changing demands in the pharma and biologics sectors, are significant assets. Additionally, her personal discipline serves as a motivating factor for our fitness goals 🙂

Ankit Gupta
CEO, Tenshi
InScience is a unique combination of creativity, talent, and professionalism. They strive for successful outcomes and are loaded with complete can-do attitude. We worked with them for showcasing our Integrative Oncology Department to the public. They were diligent in getting to know our expectations and in gaining a clear understanding of our hospital needs. Applying their creativity, limitless energy and professional work ethics helped us achieve our branding goals. We’d love to work with them for our future proposals.
Pavan Kumar
Manager (Branding, PR and Campaigning)

InScience, for me, brings fresh and intimate ways to engage my clients and my employees.

Roderick Stuart
MD India at Cryo-Save Group
It has been a great pleasure working with InScience who helped me to provide effective patient education and public awareness that is needed .With the team of extremely dedicated professionals, the support I received from the team to put up a message on ‘Brain Facts- The Department of Neurosciences’ is praise-worthy. The medical concepts were nicely simplified and presented that is patient focused, simple yet informative. I would like to appreciate the team on creating effective patient education material that simplified the concepts of Neurosurgery in a comprehensible way.
Dr. Komal Prasad
Senior Consultant – Neurosurgeon
I have worked with the InScience team for a year and released 4 editions of a Clinical Newsletter called “Pulse”. It has been great working with Dr. Smita and Mr. Siddharth. Both of them are very professional and extremely energetic. InScience is a competent team of doctors, medical writers, creative designers and animators who are extremely professional and unique in their approach. It is commendable the he way InScience has reached new heights in such a short span of time. I’d like to wish them good luck in all their future ventures.
Abhilasha Srivastava
Manager Marketing Corporate Marketing and Advertising
Dr. Smita Karpate has a unique blend of creativity and rationality that are very much needed in today’s brand building especially when it is related to spreading awareness and disbursal of vital information regarding health issues and other healthcare related aspects. Gone are the days when hospital ads or infographics were all about showing the gruesomeness of a disease. Dr. Smita focuses on the benefits of good healthcare, helps the patient learn about the expertise of their doctors or hospitals and helps all stakeholders in the healthcare industry receive and provide information in a very classy, attractive manner. Her in-depth knowledge in medicine and her flair for language & aesthetics brings together some of the best campaigns and brand building that you will ever see in the healthcare domain. On recommending her to NH group, it was pleasure when the feedback I received was all positive in terms of all the work she put in be it advertorials or in-hospital marketing.
Varna Bhat
Chief Executive Officer at Blisswater Industries Pvt. Ltd

At InScience, we’re not just consultants — we’re collaborators in innovation. We stand at the crossroads of science, business, and purpose — helping the future of healthcare find its way to the world.

Let’s Build Something Impactful